Industry Innovation

Mars Wrigley is using their new Accelerating Impulse Moments (AIM) platform to address changes in technology, track buyer habits, and increase the number of impulse purchases.

It’s time consumers start expecting new beverages in the freezers of their favorite C-Stores as convenience retailers showcase new offerings with a new C-Store beverage strategy.

"Today, healthier product offerings is not a nice to have, it’s a need to have,” Shelley Balanko, Ph.D., senior vice president of The Hartman Group, told Convenience Store News.

The pandemic has accelerated the trend of C-Store digital ordering due to the complete lockdown and inability to access essential items for long periods.

Offering delivery services is becoming less of an option and more of a necessity for C-Stores looking to adapt to the technologically driven transformation of the retail industry.

Kwik Trip Inc. and QuikTrip Corp. earned a Glassdoor Employees' Choice Award, recognizing the Best Places to Work in 2021.